The 10 Step Shopify SEO Checklist to Boost Your Traffic

Step 1 Register Your site and Submit Site Map

Registering your site with Google Search Console and Bing Webmaster Tools is a key starting point for Shopify SEO. By doing this you are telling the search engines that your site exists and that you want it to be indexed. Submitting a sitemap is also important as it helps the search engine crawlers index your pages more efficiently.

Step 2 Check Your Store Speed

Your store’s speed is important for two reasons. The first is that fast-loading pages improve the user experience which can lead to better conversion rates. Secondly, page speed is now a ranking factor for Google so it’s important to make sure your pages are as fast as possible. To make your site faster, try removing any apps you don’t use and compressing images with tools like Tiny Png. Search engines prefer sites that load quickly so keep an eye out for these tips when optimizing!

Step 3 Perform Keyword research

Keyword Research is the heart of improving your Shopify store’s search rankings. To do this, you’ll need to perform keyword research and get three key pieces of information: which keywords people are using when they look for sites or products like yours; how often those searches occur per day and knowing the competition to rank for a particular keyword?” After you have this information, you can use it to improve your Shopify store’s SEO. A professional tip is to make sure to include the keywords in your titles and descriptions. Next, use those keywords throughout your site in the body of your pages and blog posts.

Step 4 Titles

The title is one of the most important pieces on a web page and can change how high up in search engine rankings you land. Web pages with titles like “How To” or ‘Product Name’ will rank higher than those that have no keywords at all! You should ensure your Shopify Page & Blog Post Titles are never vague – make sure they start with an informative keyword for users who type it into Google.”

Step 5 Shopify Meta descriptions

The meta description is the short paragraph of text that appears beneath your title in the search engine results pages. This is your chance to sell potential customers on why they should click through to your Shopify store. A good Shopify SEO tip is to make sure you write unique meta descriptions for each page and blog

Step 6 Use The Right Headings

You can use headings to format your content in the most SEO-friendly way possible. Heading 1s, 2s, and so on will help search engines correctly index all of it while making sure that anyone with visual impairments has access too!

Step 7 Optimize Your Alt txt & Images

To optimize the indexing of your images, it is important that you pay attention to both their alt text and file name. The search engine will take these into account when determining how relevant an image may be for a particular keyword or phrase being searched on Google so optimizing this part can make all the difference in whether customers find what they are looking for with ease!

Step 8 Optimize Product URLs

A product’s URL is very important to improve Shopify SEO. The URL is the part of the web address that appears after your domain name. For example, if your Shopify store’s domain name is www.Kitchentowelstoday.com and you are selling a product called “red towel,” the URL for that product’s page would be www.Kitchentowelstoday.com/red towel. A good URL should be short, descriptive, and include relevant keywords for the product it is showcasing.”

Step 9 Blogging

One of Shopify SEO’s best practices is to create a unique blog for each product on your site. This not only helps with search engine optimization but also provides value to potential customers who may be looking for information. Sites that feature in-depth, informative blog posts on topics that are of interest to customers tend to do much better than those without. You should be using the blogging tool offered by Shopify’s site builder.

Step 10 Shopify Store Audit

Having an audit is one of the best options if you’re looking to grow your Shopify store. It can help you cover the basics needed in order for your store to present itself as a legit storefront and business on the interweb. WBMP can perform a free store audit for you which will cover all of these topics and more so that you can be sure your Shopify store is ready to take on the world!